To create a brand identity that represented the industrial allure Master Tech Corporation gave to its clients.
As an established company, we needed to preserve the roots that kept the company in the industry for so long. We opted to make a logo mark that included the initials of the brand as an interlocked mechanism. The feel of an industrial gear interlocking with another was the inspiration for where the M and the T met.
For the website, they wanted to emphasize connectivity and communication. So our purpose was to make it as easy as possible to get in contact with them. All roads here lead to connection, in some sort of way, to the company.