March 2019 – Present
To create a brand identity that incorporated the sort of laisser-faire and elegance the yoga studio portrays.
With the brand identity we wanted to portray a simple design, thus choosing for the one line design of the logo mark. The typography gives the brand a distinguished edge while still being playful enough to be invitational.
The colors chosen represent the lifelong affection of the ownership to the color and the representation of love and connection that drives the passion of the studio.